Broadersheet - News that matters. To you.

It's like we did an accidental hat tip to Amir of Springboard by not communicating a bloody great event (in Springboards' case choosing kick ass teams) at Broadersheet.

Broadersheet is now in the app store. You can get it right here.

What is Broadersheet?

Broadersheet is an intelligent newspaper for the iPhone. It differs to RSS readers in that Broadersheet learns what news you care about based on if you do and don't read stories. This means we can recommend (and avoid) topics of news: Finance, Technology, even Apple related news can be recommended or avoided based on if you'll care about them.

Broadersheet can even find additional content providers you might not have found, but that you'll really enjoy. Maybe thats another fantastic technology news blog, or an author from the FT you've been missing.

So why is it a newspaper?

A newspaper is everything you need to know today, from a range of topics of news. Broadersheet re-creates that.

It looks at all the topics of news and ascertains what you should know from each. This means if you're sitting at lunch and everyone is talking about an interesting business story - you'll have been shown it even if you didn't explicitly ask for business news. You wouldn't see it if you said you wanted to ignore business news, naturally.

Your newspaper would never be 100% celebrity news, so Broadersheet isn't either: it ensures a wide spread of interesting news. To you.

Not convinced?

Not only does Broadersheet show you all the news you need to know, from the sources you trust - Broadersheet has a few "nice to have" features like:

• full article (not constrained by RSS feeds) offline reading
• hate having to pinch and avoid huge banner adverts? Broadersheet can optimize every website to be super readable, enlarging text and removing the need to zoom and pinch to read the article. It puts you in control of the user experience.

$4? Ouch

Not ouch if you think about it. Broadersheet looks and feels gorgeous, and its clever! For $4 you get a lifetime of interesting news - you don't need to buy a newspaper, pay for an RSS reader or even look elsewhere. Trust Broadersheet.

And its available, in the app store, right now.